What industries does WHR focus on?

Created by Atul Todi, Modified on Sat, 16 Aug, 2025 at 6:24 PM by Atul Todi

Overview

WHR.AI has two core products with distinct coverage:

  • WHR GTM – focused on business events, helping companies optimize event participation.

  • WHR GEO – goes beyond business events to map all event formats that drive local demand signals in a geography.

Together, they build the world’s most comprehensive event intelligence graph.


WHR GTM (Go-to-Market Intelligence)

  • Focus: Business events where companies exhibit, sponsor, or attend.

  • Industries covered include:

    • Technology & IT (AI, SaaS, cybersecurity, cloud)

    • Healthcare & Life Sciences (pharma, biotech, diagnostics, medtech)

    • Manufacturing & Industrial (aerospace, automotive, machinery, supply chain)

    • Energy & Sustainability (oil & gas, renewables, climate tech)

    • Finance & Investment (banking, fintech, VC, PE)

    • Hospitality & Travel (aviation, hotels, tourism boards, MICE)

    • Retail & Consumer Goods (fashion, FMCG, e-commerce, luxury)

    • Construction & Real Estate (infrastructure, smart cities, architecture)

    • Government & Policy (trade missions, policy forums, global summits)

  • Purpose: Help participants, suppliers, and organisers identify where to go, who to meet, and how to maximize outcomes.


WHR GEO (Geographic Demand Intelligence)

  • Focus: All event types, not just B2B.

  • Coverage includes:

    • Festivals (Oktoberfest, Navratri, Burning Man)

    • Concerts & Performing Arts (Coldplay tour, Broadway shows)

    • Sports (World Cup, Olympics, local tournaments)

    • Community Events (fairs, parades, gatherings)

    • Political & Elections (rallies, campaigns, voting cycles)

  • Purpose: Provide a comprehensive demand graph that shows how events of all kinds impact travel, hospitality, retail, logistics, and local businesses.


Steps (How to Explore Industries & Event Types on WHR)

  1. Choose your product – GTM (business events) or GEO (all events).

  2. Use the search filters by industry (GTM) or event type (GEO).

  3. Drill into sub-categories or geographies for precision.

  4. Save searches and create trackers to monitor activity.

  5. Enable notifications for updates in your chosen domain.


Tips

  • If your focus is B2B growth, start with GTM and industry-based filters.

  • If you’re in hospitality, retail, or city planning, GEO gives the broader demand signals.

  • Combine insights from both products to connect global participation trends (GTM) with local demand shifts (GEO).

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