How to Create a Tracker

Created by Atul Todi, Modified on Sat, 16 Aug, 2025 at 2:00 AM by Atul Todi

Overview
Trackers help you save searches and monitor updates automatically. They’re the best way to keep your dashboard up-to-date without repeating manual searches. Trackers are also intelligence around your brand goal, a brief to help WHR AI agents to scout the web to identify the most relevant signals


Ways to Make Trackers:


A. From Search 

  1. Perform a search (Event, Company, or People).

  2. Apply filters to get the exact results you want.

  3. Click Save as Tracker.

  4. Name your Tracker and choose a category (Competitors, Customers, Venues, Locations).

  5. Enable notifications for updates.


B. From Business Domain

  1. Provide your domain 

  2. Allow AI to learn and build your trackers

  3. Edit the automated tracker to further streamline

  4. Name your Tracker and apply advance filters to narrow the results

  5. Enable notifications for updates.


C. From Brand Brief Templates

  1. Based on person - event participant, supplier, organiser, use custom tracker templates

  2. Templates fall in three category: people, purpose, prospect

  3. Use the relevant templates, add manually or upload list

  4. Name your Tracker and choose apply additional category (Competitors, Customers, Venues, Locations).

  5. Enable notifications for updates.


Tips

  • GTM users: Track competitors or customers.

  • GEO users: Track venues, cities, or high-impact events.

  • Review Tracker results weekly to adjust targeting.

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