What is an Ideal Audience Tracker?

The Ideal Audience Tracker helps you identify events based on specific audience backgrounds — such as designations, departments, or seniority.

• Discover events where your target audience (e.g., CMOs, HR heads, CTOs) is expected to attend.

• Narrow down by department presence or role concentration.

• Match events to your sales team’s target personas.

Steps

1. Go to Trackers.

2. Select Ideal Audience Tracker.

3. Choose designations, functions, or seniority levels.

4. Save tracker and set alerts.

Tips

• Perfect for sales teams focused on audience-specific events.

• Great for planning sponsorships that maximize exposure to decision-makers.